"Commercials" may be an outdated term. But basically we're talking about our client projects. Outside of music videos that we're hired to make, these are projects we've been paid to conceive of and produce. There's no middle man in our work. We are the agency and we work directly with clients to figure out a concept and we have a pretty good track record of delivering on that. We've been fortunate to work with a lot of good causes, small businesses, and nonprofits that allow us to do meaningful and creative work.